Workshops

Bring the authors of Reality Sells to your next conference, meeting, or educational event! 

These highly rated Workshops are interactive programs of between 2 ½ and 4 hours, depending on your group’s needs and time constraints: 

REALITY SELLS: How to Develop Your Genuine Story

WORKSHOP LENGTH:  2.5 to 4 hours (depending on time allowed

Today’s consumers want the truth about who you are and what you do.  Advertising of the past was full of hype, exaggeration, and irritating deadlines.  Today consumers are smarter and less responsive to this form of hollow advertising.  How can you dig deep into your business and find the story that no one else can tell?

In this workshop, Andrew Corbus and Bill Guertin work with you and your team to discover your own unique story, how to bring it to the masses, and how you can best pass that story along to those in charge of delivering the promises you make in your advertising and marketing.  Through interactive exercises and thought-provoking examples, you’ll come away with a clearer, more specific message that your customer will clearly understand and your staff will be able to clearly fulfill.  Everybody wins when Reality Sells! 

“Easy to listen to and apply; the program helped me to understand the obvious things about who we are and use them.  It really made me think and delve into ideas.  Very useful!” —Kim Harris, Superintendent of Recreation, Wheeling (IL) Park District

“I enjoyed the creative approach, humor, and positive outlook for approaching this constantly challenging area.” —Shelagh Donoghue, Communications Manager, Wilmette (IL) Park District

Click to download Reality Sells Seminar Information

CUSTOMER REFRESHMENT:  As Basic As H20

WORKSHOP LENGTH:  2.5 to 4 hours (depending on time allowed)

A simple, powerful metaphor for serving others! 

Those in Customer Service are often unaware of the value of each customer interaction, and are routinely in need of a reminder of how important their role is in the health and well-being of the entire company.  In Customer Refreshment: As Basic As H20, your team will learn the vivid metaphor of “refreshing service,” and will be able to distinguish between minimal, “get-me-by” service and the kind of service that is truly refreshing to others. 

Through several examples, demonstrations, and exercises, your team will come away with an inspired understanding of their critical role in serving others.  The program also serves as a foundation for your company’s ongoing service improvement program.

“A very important skill that constantly needs to be worked on and kept fresh for staff.  This program gives some good tools for every kind of workplace.” — Ryan Risinger, CPRP, Superintendent of Recreation, Buffalo Grove (IL) Park District

“Engaging and informative.  I would definitely recommend this program!” -- Conor Cahill, Superintendent of Recreation, Berwyn (IL) Park District

Click to download Customer Refreshment Seminar Details from Reality Sells